From rose-gold jewelry and devices to celebrities decked out in head-to-toe pink, it would seem that pink’s popularity only continues to grow. Pink eyeshadow is one of the latest must-haves. And while that may seem like an intimidating color to use on your eyelids, it can be lovely if you have just the right palette. For instance, the Tartelette Juicy Amazonian Clay Eyeshadow Palette by Tarte is a great palette to start with because of its mix of shades and finishes to complete both everyday and more trendy looks.

One of the biggest benefits of pink eyeshadow is its ability to look flattering on all skin tones. But before you commit to a pink eyeshadow palette, it’s beneficial to find out which shades and hues would best complement your particular skin tone.

Typically, an eyeshadow palette will contain eyeshadows in different finishes in order to offer a greater variety. Common eyeshadow finishes to look for are:

Pink eyeshadow can be more versatile and wearable than you think. Trendy pink eyeshadow applications have included sweeping a light pink shade across the lid, then highlighting the center and inner corners of the eye with a pink shimmer shade. Additionally, you can use darker matte rosy or mauve shades to line the eyes or create depth in the crease or even use hot pink shades to line the under eye for an eye catching pop of color. Using a good set of eyeshadow brushes can also be key to a good, seamless application.

The skin on your eyelids and surrounding your eyes is very delicate and one of the first areas to show signs of aging. Because of this, many eyeshadows can be found with beneficial ingredients:

Eye shadows can be formulated in different textures, each with different benefits and modes of application. The most common formulas you will see are:

Pink eyeshadow can sometimes apply patchy or fade over time, however, there are some additional products on the market that can be useful in improving the application and wear time of your eyeshadow:

The cost of a pink eyeshadow palette will largely depend on the number of shadow pans within the palette as well as the brand. Generally speaking you can expect to spend $5-$125. The higher priced palettes will typically come from luxury or professional cosmetic brands and contain shades that can be used to achieve a complete look.

A. Choosing the wrong hue of pink for your skin tone can make eyes look overly red or sick. The trick is to choose a shade that is much different from your natural skin color and not too red. Also, finishing your look with a healthy coat of mascara can help create definition.

A. To avoid pigment fallout from disrupting your face makeup, apply a thin layer of translucent powder to the under eye during eyeshadow application, then wipe away when finished. This will keep your concealer intact while brightening the under eye. You can also apply your eye makeup before your under eye concealer.

Tarte's Tartelette Juicy Amazonian Clay Eyeshadow Palette: available at Sephora, Ulta, and Kohl's

Our take: A comprehensive 12-pan eyeshadow palette that contains both warm and cool pink shadows that can be used together to create a complete eyeshadow look.

What we like: These universally flattering shades are long lasting and contain rosy, bronzy, neutral and crease shades. Formulated with Amazonian Clay, these are uniquely smooth and soften skin during wear.

What we dislike: Some users experienced eyeshadow fallout during application.

Colourpop's Blush Crush Eyeshadow Palette: available at Ulta and Amazon

Our take: A nine-pan pressed eyeshadow with pink neutral shades that are very wearable and pigmented.

What we like: This romantic pink palette contains a good mixture of soft pink and mauve shades that come in matte, metallic and high-shine eyeshadows that suit all skin tones.

What we dislike: Some shadows can stain your lids or may be difficult to remove for some users.

Juvia's Place The Sweet Pinks Eyeshadow Palette: available at Ulta and Amazon

Our take: A reasonably priced six-pan neon eyeshadow palette with a high color payoff.

What we like: Vibrant pink-hued shades in a palette that offers three mattes, two glitters and one shimmer shades. These eyeshadows have great formulations and colors for specialty eyeshadow looks.

What we dislike: Some users may not get the most use out of this palette because the shades are so bright. Tessa Flores is a writer for BestReviews. BestReviews is a product review company with a singular mission: to help simplify your purchasing decisions and save you time and money.

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